ELLE magazine goes green again

by Tracy Stokes on April 13, 2007

in EcoFashion, Sustainable Lifestyle, The Environment and Business

elle.jpgELLE magazine’s second “green issue” will be on the newstands next Tuesday.

The May issue’s cover is graced by the green-living Mandy Moore, and is printed on recycled paper. The content is devoted to green issues, green fashion and the 2007 ELLE Green Awards.

Even the guest-editors are green: Laurie David (environmental activist and founder of the Stop Global Warming Virtual March) and Danny Seo (Hollywood eco-stylist and author of the “Simply Green” book series) have been working together on this issue, which includes interviews with Orlando Bloom, Julia Roberts, and Sheryl Crow.

{ 1 comment… read it below or add one }

Jennifer Gerholdt, PAPER Project Coordinator April 16, 2007 at 4:08 pm

I applaud Elle magazine for using recycled paper for their annual green issue. Using recycled paper is the number one thing a magazine can do to significantly decrease its negative environmental impact. At the Magazine PAPER Project at Co-op America (www.magazinepaper.org), we provide free technical assistance and expertise to magazines that are interested in switching to recycled paper. We provide them with all the tools and resources they need to get started.

It would be even better if Elle magazine could publish every issue on recycled paper, not just for their green issue. More than 18,000 titles exist, with only 100 or so publications that are using environmentally responsible paper. The paper and production industry is an incredibly wasteful and environmentally harmful practice. More than 35 million trees are cut down for magazine paper each year, which ends up being more land cleared than the state of Florida. Encourage all your favorite publications to go green, and to contact us to learn how!

Jennifer Gerholdt
Magazine PAPER Project Coordinator


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